Penny
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andy@thrift.ly
Families spend $700/mo on groceries. CPG brands spend $140 of that on marketing to get them to pick their brand. Penny redirects that to the family.
She learns your family. She finds the deals. She keeps everyone in sync.
My List
Trip: Tomorrow 6pm
In-person shoppers deserve the same magic as Instacart. You can't text Alexa. You can't get deals from Google Keep.
LLMs just made this possible — and affordable.
Instacart proved data-driven targeting works for delivery. Penny does the same for the 85% of groceries still bought in-store — and adds the shared list.
Families spend $700/mo on groceries. CPG brands spend $140 of that on marketing. Penny helps brands give that money directly to consumers instead.
Both sides of the marketplace fuel each other. No paid acquisition required.
The growth loop in action. Drag sliders to model scenarios.
We're profitable from day one. Every coupon redeemed generates revenue.
You can share in the profits by using Penny and sharing with your friends.
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